they wouldn’t continue to do it.

The New Jordan 4s” The business brand name that created Air Jordan shoes, we will call them the “Big N” – you know the one they have four letters in their name, has long been known as a leader in the upscale shoe market and their shoes have been a dominant choice for consumers in the market since the 1980’s. The “Big N” themselves continue to create a big name for themselves as they did with the signing of stars such as Tiger Woods and not forgetting the early signing of Michael Jordan. They spend a great deal of money to obtain endorsements from celebrities and this obviously works well for the branding process, else they wouldn’t continue to do it.

New Jordan 14 2019