be popular even after 20 years on the market and his no longer playing basketball

New Jordan Retro 1” Nike has always been a leader in the upscale tennis shoe market and since the 80’s they have pretty dominated the market by signing big name sports stars like Michael Jordan and more recently LeBron James and Tiger Woods. Nike spends big money on getting these celebrity sports star endorsements to the tune of nearly 500 million dollars a year so it must be working for them. The signature Michael Jordan shoes called Air Jordan continue to be popular even after 20 years on the market and his no longer playing basketball.

Chinese New Year Jordan 12 2019