Air Jordan was later patented by the famous sportswear manufacturer Nike

The New Jordan 12 ” Air Jordan was later patented by the famous sportswear manufacturer Nike and a range of basketball shoes with the Air Jordan trade name was brought into existence. There were various versions and models produced by Nike from the year 1985 until date. Initially these shoes were doing poorly in the markets but with a strategic introduction of retro models, they became instant successes. The shoes were openly patronized by Michael himself and he went ahead and wore these shoes in the NBA championships much against the rules. He was fined five thousand US Dollars every time he wore these shoes but that did not stop the Air Jordans from being furiously imitated by other manufacturers. Nike reintroduced the shoe but there was no success in the campaign. The manufacturer then introduced the retro version of the shoes and there has been a prolific re-introduction of the Air Jordans I in retro format after that.

New Jordan Shoes Coming Out